Case Studies

Marisa Smith: Ann Arbor EOS Implementor

Ann Arbor, MI
How vision, patience, and the right guide brought a dream training space to life.

The Situation

 

Marisa Smith is no stranger to strategic growth. As a seasoned business coach and Entrepreneurial Operating System (EOS) Implementer, she helps companies gain clarity and build alignment from the inside out. But when it came time to build her own ideal headquarters for training and client engagement, she needed guidance herself.

Years earlier, Nick had helped Marisa’s former company, The Whole Brain Group, relocate. Now, after selling that business and shifting fully into corporate training, Marisa reached back out—ready to expand into a new space that would reflect the premium nature of her work.

Her goals were clear:

  • Larger, more elegant space
  • At least three dedicated training rooms
  • A high-end kitchen and breakout area where clients could recharge, take calls, and feel cared for

She wanted to own a building if possible, but every scenario—purchase, lease, retrofit—came with serious complexity. And the process wasn’t going to be easy.

The Process

  • Over several years, we evaluated every possible path forward.
  • We explored building and condo purchases.
  • We ran budgets, space plans, and timeline scenarios.
  • We even evaluated alternative lease opportunities in premium business corridors.
  • Again and again, the numbers didn’t align. Nothing struck the balance between design, function, and financial feasibility. But Marisa remained patient—and we kept digging.
  • Eventually, after multiple rounds of touring and research, a standout space emerged. It was a corner suite at 3005 Boardwalk Drive—positioned just off the elegant lobby of the prestigious Ann Arbor office building, with abundant natural light and windows on multiple sides.
  • But the hurdles weren’t over:
    • The space was still occupied, and the landlord needed to negotiate a lease termination.
    • The buildout required a complete remodel, despite appearing “good bones” for her needs.
  • We needed to align the right architect and contractor, quickly and carefully

The Solution

  • Through it all, Marisa was involved in every decision, every revision, every step. She poured time, thought, and energy into making sure the space would be exactly right for her clients—and for the long-term future of her brand.
  • The difference-maker? A strong architect and the landlord’s deep knowledge of the building with their own background in construction management. They worked hand-in-hand with Marisa’s team to:
    • Execute a thoughtful renovation,
    • Divide and customize the space for training functionality, and
  • Structure aggressive lease terms that allowed Marisa to ease into the space with confidence and cash flow protection.

The Result

Today, Marisa is thriving in a space that matches her professionalism, presence, and purpose.

  • It’s a bespoke headquarters for training and EOS implementation,
  • With three elegant training rooms and client touchpoints,
  • A hospitality-focused kitchen and lounge where guests feel at home, and

A long-term lease structure that gives her the security and confidence to grow for years to come

This project wasn’t fast. It wasn’t easy. But it was worth it.

 

Congratulations, Marisa!

You earned every inch of this space, and we’re honored to have helped bring it to life.

 

Marisa’s journey is proof that when your vision is clear—and your guide is patient and persistent—the right doors eventually open. What started as a dream is now her day-to-day reality: a space that inspires, supports, and serves her clients as well as she does.

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Dr. Alon Kahana, MD, PhD

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Dr. Robert John, DDS, MD

I am thrilled to share my experience with Mirlo Real Estate Partners. As an oral surgeon, the thought of handling a commercial real estate transaction and the subsequent buildout of my new office was daunting. However, Mirlo made the entire process seamless and efficient. From the outset, they were attentive to every detail of my requirements. Their knowledge and professionalism were evident as they guided us through each step, ensuring that every aspect of the deal was executed at the highest level. Nick and Remy worked hard to advocate for us and were committed partners in our success. Thanks to their exceptional service, I am now operating in a state-of-the-art facility, perfectly suited for my patients and staff. I wholeheartedly recommend Mirlo Real Estate Partners to anyone looking for a reliable and highly competent commercial real estate partner.

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