Case Studies

Joy Dance Company

Ypsilanti, MI
From shared space to studio stardom—how vision, preparation, and smart strategy made Joy a reality.

The Situation

Samantha Coffin has lived and breathed dance her entire life—as a student, instructor, and now, a studio owner. In 2024, she took the leap and launched Joy Dance Company, initially leasing time from another studio on Ann Arbor’s east side and operating during off-hours. It was a creative solution—but far from her long-term vision.

When we first met Sam, she laid out a clear and compelling plan for her dream facility:

  • At least three full-sized studio rooms

  • A welcoming lobby and staging area for families

  • Comfortable parent viewing areas

  • Strong signage and branding visibility

  • Ample parking and accessibility in a convenient location

She had assembled a powerful team to support her journey:

  • A general contractor—her own father

  • A strong relationship with an SBA lender ready to fund the project

  • A well-thought-out business plan that made it all possible

Now she just needed the right space—and the right guide to help her secure it.

The Process

  • We kicked off with a deep analysis of the market, understanding that Sam’s clients expect a high-touch, premium experience—and the facility had to reflect that.
  • Through several months of site tours, budgeting, test fits, and negotiations, multiple viable properties emerged. We strategically negotiated terms on each of them to get a real sense of what the market would bear.

Eventually, two clear front-runners surfaced—both required significant buildout costs, and both had potential. Sam faced a difficult decision, and we worked closely with her to model out long-term impacts, weighing cost, and timeline.

The Solution

  • In the end, Sam’s second-favorite location rose to the top—but only after we negotiated an exceptionally favorable deal shooting it to the top of the list with:

    • Reduced rental rate to preserve working capital

    • A long-term lease with flexibility

    • Strong concession package from the landlord

    • A layout that allowed Sam’s vision to come to life—without compromise

The location offered beautiful natural light, high visibility, and the space for her to grow into, not out of. And thanks to the strong foundation she had built—both financially and operationally—Sam was able to hit the ground running.

The Result

Joy Dance Company now has a stunning new home. The new facility is a reflection of Sam’s passion, energy, and leadership. It’s:

  • Warm, welcoming, and functional—built for serious training and joyful movement,

  • A space where students, families, and the community feel connected, and

A launching pad for years of growth and impact ahead.

Congratulations, Sam!

Joy Dance Company is more than a studio. You’ve built a community. And we’re proud to have helped bring it to life.

This project is a masterclass in clarity, commitment, and teamwork. Sam put in the work—tour after tour, budget after budget, detail after detail—to get this exactly right. And she never compromised her vision or her values.

At Mirlo, we were honored to guide her through it.

Recent:

Trillium Oral Surgery & Implantology

Read More

Marisa Smith: Ann Arbor EOS Implementor

Read More
No results found.
All Case Studies

What Our Clients Are Saying

Remy was very helpful and straight forward with me about the challenges of starting a practice. He kept me well informed and was very proactive, a professional in every aspect of the real estate business. I could not have navigated this process without him; I will definitely use Remy for our future growth needs.

Dr. Kevin Semma, OD

Remy has been an indispensable part of my journey to build a veterinary practice. I had another commercial realtor that was not familiar with veterinary profession when Remy reached out to me. When I decided to stay with my previous realtor, Remy was willing to answer any questions I had or help in any way, even though I was not signing with him. I felt he genuinely wanted my business to succeed and wanted to help. Soon I realized the importance of having a realtor who has special knowledge of the healthcare field when choosing a space and decided to reach out to him. Remy is very professional, relaxed, and inviting. He brings his own expertise as well as others to consult about different aspects of building a practice. Remy is available, thoughtful, supportive, and assists in problem solving concerns that arise. The process was less stressful, because he was a partner in the process, not just a realtor. I have and will continue to recommend him for any commercial real estate needs.

Dr. Katie Boatman, DVM

Working with Mirlo Real Estate Partners was a great experience, and I could not be more impressed with the level of service I received. From the very beginning, Nick and Remy helped me establish my preferences and outlined the best strategy for my specific situation. Not only werethey able to find the PERFECT space for me in a brand new medical office building, but due to the tight deadline, they were also able to find me an OUTSTANDING temporary space to occupy during the construction period to minimize downtime for my practice. Their hard work and dedication really made the transition seamless. Their knowledge of my needs and the market was STRONG and helped me achieve VERY FAVORABLE terms. I would highly recommend them to any healthcare provider for their commercial real estate needs.

Dr. Alon Kahana, MD, PhD

We are incredibly grateful to Remy Isdaner for guiding us through the challenging journey of starting our veterinary practice. Remy’s knowledge was deemed invaluable from the outset, assisting us in every aspect of the startup process. Remy found just the right building, and it wasn’t even on the market. He contacted the owners and successfully negotiated a favorable deal, making our dream of owning a practice a reality. Remy’s professionalism, persistence, and genuine care for our success truly set him apart. We highly recommend Remy to any business owner needing support with their business endeavors!

Dr. Krysten Andrews, DVM & Dr. TJ Vernaci, DVM

As an established oral surgeon, I can wholeheartedly recommend Remy Isdaner and Mirlo Real Estate Partners to any medical professional seeking to start or expand their practice. Not only did Remy advocate and fight for my best interest, but he also demonstrated an unparalleled understanding of my industry, exceeding my expectations and making the process as smooth as possible. With Remy taking so much off my plate I was able to focus on building and marketing my business, allowing me to open my doors with a full schedule of patients. I could not be more satisfied with my experience working with Remy and my new, state-of-the-art oral surgery practice.

Dr. Robert John, DDS, MD

I am thrilled to share my experience with Mirlo Real Estate Partners. As an oral surgeon, the thought of handling a commercial real estate transaction and the subsequent buildout of my new office was daunting. However, Mirlo made the entire process seamless and efficient. From the outset, they were attentive to every detail of my requirements. Their knowledge and professionalism were evident as they guided us through each step, ensuring that every aspect of the deal was executed at the highest level. Nick and Remy worked hard to advocate for us and were committed partners in our success. Thanks to their exceptional service, I am now operating in a state-of-the-art facility, perfectly suited for my patients and staff. I wholeheartedly recommend Mirlo Real Estate Partners to anyone looking for a reliable and highly competent commercial real estate partner.

Dr. Jeffrey Wasielewski, DDS, MD, MBA