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The Perfect Timing in 2024

What does your year look like ahead?

 

Is 2024 a year to pay attention to your or your clients’ commercial real estate plans? We are all aware of the rising interest rates, but on an individual level, your calendar for this upcoming year may need to include real estate decisions, regardless.

 

As we tell all our clients, timing the process perfectly drastically widens the path to success.

 

With the proper amount of time, a business owner can strike the right balance of receiving competitive offers while not feeling rushed when making a very important business decision.

 

So, what does the perfect timing look like?

 

Too Early

Starting the process too early may cause the landlord or seller to either propose an unfavorable offer to a business owner or just simply decide they are not ready to negotiate yet, despite spending lots of valuable hours evaluating the market. They do this, because they know there is still plenty of time and do not feel any pressure yet.

 

Too Late

More often, the issue with timing is beginning too late. Unlike residential transactions, commercial transactions take several months from start to finish. If not enough time is available to work with, the business owner may feel backed into a corner, either settling for a property they are not particularly excited about or being forced to pay much more in rent or give up important concessions. The more viable options available for a business owner, the more picky they can be to hold out for the perfect space and the perfect deal.

 

Just Right

Timing the first step too early is preferred over being too late, but there is a sweet spot to provide the most amount of leverage. Business owners should begin most transactions – including new locations and relocations – 10-12 months prior to the target move-in date. However, for ground-up construction, the process should start 12-18 months in advance.

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